The logo and wordmark are started with a simple brush stroke figure. The style is intended to portray a clean and easily identifiable message, while being fun and creative to appeal to young children as well. Logomark The logo mark was created to display two images in one. The first is a stretching figure, this is meant to show the importance of healthy activities as a part of a healthy lifestyle. The second is a smiling face, meant to show the happiness that a healthy lifestyle can instill. Wordmark With a fun font at its base, the wordmark is styled to fluidly match the logomark while fittingly showing the message and name. The style of the wordmark is intended to create a memorable and recognizable image while maintaining an easy to interpret brand.
